Executive Committee Member, CISAR
Senior Associate Dean, Strategic Partnerships and Global Initiatives
Professor, Marketing and Behavioral Science Division
  • Grewal, Rajdeep, Murali Chandrashekaran, Alka Citrin (2010), “Satisfaction Heterogeneity and Shareholder Value”, Journal of Marketing Research, August.
  • Grewal, Rajdeep, Murali Chandrashekaran, and F. Robert Dwyer (2008), “Navigating Local Environments with Local Strategies: A Contingency Model of Multinational Subsidiary Performance”, Marketing Science, September/October.
  • Chandrashekaran, Murali, Kristin N. Rotte, Rajdeep Grewal, and Stephen S. Tax (2007), “Satisfaction Strength and Customer Loyalty”, Journal of Marketing Research, February.
  • Rotte, Kristin N., Murali Chandrashekaran, Stephen Tax and Rajdeep Grewal (2006), “Forgiven but not Forgotten: Covert Uncertainty and the Paradox of Defection-Despite-Trust”, Journal of Consumer Psychology, 16(3), 281-292.
  • Kardes, Frank R., Steven Posavac, David Silvera, Maria Cronely, David Sanbonmatsu, Susan Schertzer, Felicia Miller, Paul Herr and Murali Chandrashekaran (2006), “Debiasing Omission Neglect”, Journal of Business Research, June.